Grow Sales by Understanding Your Customer Opportunities

This practical Retail NZ workshop is designed to help retailers better understand their customers, recognise sales opportunities, and build stronger customer engagement.

Moving from customer service to customer engagement can improve loyalty, increase repeat visits, generate referrals and support stronger sales. This session will focus on what customers notice, what they value, and how small changes in the way you engage can make a real difference in-store.

The focus is on practical sales and customer experience skills that can be used by business owners, managers and retail staff.

This workshop is part of the Free Capability Workshop series, supporting local businesses through winter and helping them prepare for the season ahead.

Delivered in partnership with the Kāpiti Business Chamber to support local businesses across the district.

About Retail NZ

Retail NZ is New Zealand’s leading retail sector body, supporting retailers with advice, advocacy, training and practical tools.

This session brings Retail NZ’s sector knowledge into Kāpiti, with a focus on helping local retailers understand the key drivers of store performance and how to respond to current trading conditions.

Spaces are limited and registrations are essential.

You’ll work on: 

You’ll leave with: 

• practical customer engagement techniques
• a clearer understanding of how to recognise sales opportunities
• ideas to strengthen customer loyalty and repeat visits
• tools your team can use straight away in-store